I'm a product designer
I partner with product managers, developers and content strategists to oversee people's experience of a product from conception until launch and after launch.
Coming from a background in design and humanities, I love connecting the dots between business goals and social value to solve real-world challenges at scale in an elegant and accessible way.
What I do
I ask goal-based, persona-driven questions to ensure the user experience is consistent, satisfactory and meaningful.
I can lead both qualitative and quantitative research.
I aim at viability and desirability while still advocating for the user. With stakeholders, I bring the design perpective into the process of defining metrics of success.
I’m a pixel-perfection ninja who designs clean, imaginative, componentised interfaces.
I also deliver finished, well-documented designs to the engineers
I tidy up systems in an effective and sustainable way to ensure findability, starting from my own work: I believe in document-as-you-go to save time and ensure better design outcomes.
I can also:
Senior UX/UI Designer @ Musgrave
Leading discovery, journey mapping, ideation, user testing and development handover.
Product Designer / Automation Architect @ Smartbox
Product Design, Desktop Publishing. Design of automated solutions to enhance the publishing process. Development of new design concepts / templates.
UX/UI Designer @ Advanzis
UX/UI/Visual Design for e-commerce platforms. Digital advertising campaigns design (PPC and social media). Branding services for early stage start-ups (Value proposition, Brand positioning, Brand personality).
UX/UI Designer @ B-Smark
UX/UI Design for company webapp and website. Digital marketing.
Master's Degree (Visual Arts)
110/110 with Honor
Bachelor’s Degree (Modern History)
High School of Arts
- Information Architecture
- UI Design
- UX Research
“I solve problems”
– Every good UX designer